Rosie

Simple, cheap AI answering aimed at small trade businesses

Visit Rosie โ†’
Price band $ โ€” under ~$100/mo
Rough cost Professional $49/mo for 250 minutes, Scale $149/mo for 1,000, Growth $299/mo for 2,000
Company size Solo to ~10 staff
Category AI phone

What Rosie is

Rosie is designed for the one-truck operator who cannot answer the phone from a crawlspace. It answers in your business name, answers questions from information you supply, takes the caller details, books simple appointments, and texts you a summary. Setup is minutes rather than a project.

Best for

Solo operators and small crews who are currently missing calls outright

Watch out

Light on deep integration and complex routing โ€” this is a very good answering machine replacement, not a dispatch system.

What it does well

  • Very fast setup with no technical work
  • Affordable for a one-person business
  • Call summaries by text and email
  • Captures the lead instead of losing it

The AI, specifically

Voice agent answering from a knowledge base you provide, with appointment capture.

We name what the AI actually does rather than repeating the word, because in this market it covers everything from a genuine voice agent to a template that fills in a customer name.

Integrates with

Google Calendar ยท Zapier ยท SMS

Integration lists change often and "integrates" can mean anything from a real two-way sync to a one-way push through Zapier. Ask the vendor which fields move, in which direction, and how often.

Before you commit

  • Call it yourself ten times, including once angry and once with a strong accent. Listen to the recordings.
  • Verify the emergency path: what gets a human woken up at 2am, and who decides?
  • Check the integration writes a real booked appointment, not an email you have to re-key.
  • Understand the pricing unit โ€” per minute, per call, or per booked job โ€” and model a storm week.
  • Make sure callers are told they are talking to an automated assistant where your state requires it.

How to judge it in a trial

Run one real job through it end to end โ€” not the demo data. Quote it, schedule it, do it, invoice it, take the payment. Then ask the only question that matters on day 400: did the people who have to use this every day find it faster than what they do now? Friction you notice in week one compounds forever, and tool-hopping costs more than any feature gap.

Compare

Alternatives to Rosie

Other tools solving the same problem, for a similar kind of business.

Dedicated receptionist teams for small businesses

Solo to ~75 staff

Best for: Small businesses that value continuity and relationship in call handling

Trade-focused answering service with field software integrations

Solo to ~200 staff

Best for: Service contractors wanting 24/7 live answering that lands in their scheduling software

Bland AI

Pay per use

Developer platform for building your own voice agent

Teams with developers AI

Best for: Companies with development resources building a custom call workflow

Configurable AI phone agent for small businesses

Solo to ~20 staff AI

Best for: Small businesses that want a configurable AI answering agent without development work

Nexa

$$

Answering service that also sells and schedules

5โ€“200 staff

Best for: Contractors who want outbound follow-up as well as inbound answering

AI that answers texts, web chat, and calls inside Podium

2โ€“100 staff AI

Best for: Businesses already using Podium that want instant response on text and chat

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