GatherUp

What GatherUp is

GatherUp handles review requests, feedback collection, review monitoring, and reporting, with white-label and multi-client features that make it common among marketing agencies serving contractors. Its first-party feedback collection is useful for catching problems before they become public reviews.

What it does well

• Clean per-location pricing
• First-party feedback plus public review requests
• White-label reporting for agencies
• Review widgets and schema markup

Integrates with

Zapier · Google Business Profile · Facebook

Integration lists change often and "integrates" can mean anything from a real two-way sync to a one-way push through Zapier. Ask the vendor which fields move, in which direction, and how often.

Before you commit

• Timing beats wording. Check you can trigger the ask on job completion or payment, not on a nightly batch.
• Text-first tools outperform email-first tools in the trades by a wide margin.
• Never buy a tool that gates or filters negative reviews before they reach the platform — that violates Google policy and can cost you the profile.
• Confirm it covers Google Business Profile properly. Everything else is secondary for home services.
• Check whether review responses can be drafted in your voice and approved, rather than auto-posted.

How to judge it in a trial

Run one real job through it end to end — not the demo data. Quote it, schedule it, do it, invoice it, take the payment. Then ask the only question that matters on day 400: did the people who have to use this every day find it faster than what they do now? Friction you notice in week one compounds forever, and tool-hopping costs more than any feature gap.